MILLENNIAL LEADERS: Mobilizing the Touchscreen Generation

touchscreen

MILLENNIAL LEADERS: Mobilizing the Touchscreen Generation 

The Robert Schuman Institute in partnership with the Konrad Adenauer Stiftung Hungarian Office, the Political Academy of the Austrian People’s Party and the Wilfried Martens Centre for European Studies organizes a practical training entitled “Millennial Leaders: Mobilizing the Touchscreen Generation” for delegates of youth wings of EPP sister parties of Central European countries.

 

Dates:

 

3 working days as follows

14-16 February, 2019 (Budapest, HUNGARY)

arrival: Wednesday, 13 February

departure: Saturday, 16 February (after lunch)

Target group:    18 young activists and politicians belonging to the Millennial generation (age: 18-25) delegated by Central European EPP affiliated parties from the following countries: Austria, Croatia, Czechia, Hungary, Poland, Romania, Slovakia and Slovenia.

Goals and objectives:

  • To handle the challenges of engaging the millennial generation in political life by experience exchange among EPP organisations and experts;
  • To identify strategies for effectively reaching them in political communication and to mobilize them ahead of the lowest participation rate election, for European Parliament;
  • To look into specifics of digital communication ahead of the 2019 European elections: strategy, methods, and targeting;
  • To identify effective channels of communication,
  • To discuss ways of involvement of new members, working with volunteers, techniques for motivation, mobilization and activation of followers;
  • To analyse good/bad examples from past years’ experiences, challenges for Christian Democracy with reaching out to and winning sympathies of younger generation;
  • To introduce digital tools to improve offline mobilization efforts.

Please fill in the application form

If you have any questions, please do not hesitate to contact the responsible Project Manager Evgenia Jarabik at evgenia.jarabik@schuman-institute.eu.

The APPLICATION DEADLINE is 31st January (Thursday) 2019, end of business.

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