Digital Campaigning in New Realities

Digital Campaigning in New Realities

We are pleased to inform you that the Robert Schuman Institute (RSI) in cooperation with the Eduardo Frei Foundation (EFF) and the Konrad Adenauer Foundation is organizing a regional project for active members of EPP sister parties in Southeast European countries, which are selected based on the 2020 national elections schedules. We will hold 1 online seminar event of 3 parts, focusing on the steps political organizations can take to protect the integrity of elections, as well as to reach good results in the new campaigning realities during the COVID-19 pandemic and other national emergencies.

The seminar will be held as follows:

• May 25-27-29 (Monday – Wednesday – Friday) online via Zoom app  (zoom.us) in the morning hours (program agenda will be provided soon).

Attendance of all sessions of the program is a must!

Target group: the event is aiming to involve up to 20 young party delegates between 22-35 years old of the centre-right wing in the following countries: Kosovo, Montenegro, North Macedonia, Serbia, with campaign management/communication/media relations roles in their respective parties.

The main objective of the program is to provide EPP members and partners with an opportunity to discuss challenges related to political campaigning and elections amid the COVID-19 crisis and learn from insights, innovations and good practices existing in our professional network, especially in the digital realm.

The following topics will be covered during the seminar:

• Political communication and campaigning basics and principles
• Strategy development and implementation
• Digital door knocking: voter outreach in a pandemic
• Expanding digital production: new life of social media
• How to ensure the safety of the voting: precautionary measures
• Drafting political messages for pandemic times: striking the right tone

Participation criteria:

• High level of written and oral English proficiency
• Applicants age between 22-35yo
• Completed application package including official reference letter signed by a party presidency member / international secretary

Working language:

• English (no interpretation will be provided)

Application Process:

• Please fill in the application form

Important condition for acceptance:

• Active participation in all sessions of the seminar!

Should you have any questions, please do not hesitate to contact the responsible project manager Evgenia Jarabik at evgenia.jarabik@schuman-institute.eu.  Looking forward to your applications!

Evgenia Jarabik